The process of shaping opinion, attitudes, and perceptions was termed the 'engineering of consent' by one of the founders of the modern public relations industry, Edward Bernays.
Instead of an attic with a few test tubes, bits of wire and odds and ends, the attack on the atomic nucleus has required the development and construction of great instruments on an engineering scale.
For decades engineers have stood accused that their buildings do not have any cultural value. We have attempted to liberate engineering of this accusation.
Margaret Thatcher's decision to use Scotland as a testing ground for the poll tax was arguably the most disastrous attempt at fiscal engineering since London slapped the stamp tax on the American colonies in the 1760s.
Social engineering is using deception, manipulation and influence to convince a human who has access to a computer system to do something, like click on an attachment in an e-mail.
I progressed through my schooling, undergraduate and graduate degrees, excited about math and science and engineering, but really didn't think about being an astronaut at that point. It was kind of unreachable.
There is no one area of chemical engineering that specifically helped me in my career as an astronaut, it was more the general education in engineering. Also, it was a very difficult and rigorous course. So, it made me strong and resourceful.
I went to school at night in L.A. to brush up on my engineering while I applied to the astronaut program. I really did not know if I would get in. It was the year after the Challenger accident in 1987.
The form a city assumes as it evolves over time owes more to large-scale works of civil engineering - what we now call infrastructure - than almost any other factor save topography.
While I was at Cornell in engineering, I was an engineering co-op student, and that turned out to be very valuable because we'd go out every other term to work in industry and have that close association with industry.
Manufacturing is more than just putting parts together. It's coming up with ideas, testing principles and perfecting the engineering, as well as final assembly.
Every movie presents unusual challenges, and I like solving the problems with a combination of artwork and engineering.
I'm fearless when it comes to engineering and motors and gears and pulleys and glass and artwork.
The human foot is a masterpiece of engineering and a work of art.
A wide variety of devices beyond personal computers are arriving, many of which will be used to browse the Web... The Flash engineering team has taken this on with a major overhaul of the mainstream Flash Player for a variety of devices.
Changes to weather patterns that move crop production areas around - we'll adapt to that. It's an engineering problem, and it has engineering solutions.
During high school, I wanted to work in architecture or engineering for no particular reason.