The environment doesn't change that radically. You are still going to go home at night and NBC is going to be there, ABC and CBS will still be there.
I do love television. But the business is accelerating and people are not getting the chance to fail.
The ad revenues still go up because nothing dependably delivers the eyeballs that successful series do.
Drama or comedy programming is still the surest way for advertisers to reach a mass audience. Once that changes, all bets are off.
Advertising is the art of the tiny. You have to tell a complete a story and deliver a complete message in a very encapsulated form. It disciplines you to cut away extraneous information.
When it went on the air, the sales department hated it. It was the highest advertising pullout show in the history of NBC. At the early focus groups, people were saying, 'Who are these people? Why should we watch them?
The agendas on the management side of the table now are not in sync like they used to be because you have vastly different entities supplying programming to networks.
There was an interesting article in Los Angeles Magazine about women directors. A woman director makes one bad independent film and her career is over. Guys tend to get an opportunity to learn from their mistakes.
If you're going to vote on a television contract, there is a certain rationality to saying that the same structures that are applied to Health Plan participation should be placed on the right to vote on a strike.
Their argument is that most shows are losers, which is true, but it's also disingenuous to say, 'We are not going to take the risk unless it is totally covered by the few successful shows that are out there.'
The threat to free television. The reason television is free is because it is a life support system for commercials. That fundamental aspect is about to change.
I don't think you can really make television based on what you think audiences want. You can only make stories that you like, because you have to watch it so many times.